Hello I am Andrew Layman.
I’m a creative director, producer, photographer, and cinematographer based on California's Central Coast.
My work is rooted in storytelling, creating imagery and films that connect people to brands, places, and experiences. From developing creative concepts and leading productions to shooting, filming, and editing, I enjoy being involved throughout the entire creative process.
I've worked with brands across the wine, hospitality, spirits, lifestyle, and travel industries, helping bring their stories to life through thoughtful, visually driven content. Whether it's a campaign shoot, a brand film, or documenting a destination, I'm drawn to work that feels authentic, human, and connected to a sense of place.
Outside of client work, photography remains a way for me to explore the world and document the people, landscapes, cultures, and moments that inspire me. Travel, food, wine, and the outdoors continue to shape both my perspective and the way I approach storytelling.
At the end of the day, I'm most passionate about creating work that feels genuine, purposeful, and memorable. If you're looking to bring a story to life, build something meaningful, or create work you're proud to put into the world, I'd love to connect.